Communications Specialist
Indianapolis, IN, US, 46278
EEO Statement:
Hat World, Inc., Lids Holdings, Inc., dba Lids and subsidiaries is an Equal Opportunity Employer and is committed to complying with all federal, state, and local EEO laws. Hat World, Inc., prohibits discrimination against employees and applicants for employment based on the individual's race or color, religion or creed, national origin, alienage or citizenship status, marital status, sex, pregnancy status, age, military status, disability, or any other protected characteristic or class protected by law. Hat World, Inc. provides reasonable accommodation for disabilities in accordance with applicable laws.
Notice to Applicants:
In connection with your application, we collect information that identifies, reasonably relates to or describes you (“Personal Information”). The categories of Personal Information that we collect include your name, government issued identification number(s), email address, mailing address, other contact information, emergency contact information, employment history, educational history, criminal record, and demographic information. We collect and use those categories of Personal Information about you for human resources and other business management purposes, including identifying and evaluating you as a candidate for potential or future employment or future contract positions, recordkeeping in relation to recruiting and hiring, conducting criminal background checks as permitted by law, conducting analytics, and ensuring compliance with applicable legal requirements and Company policies.
Need accessibility assistance to apply?
Applicants who require accessibility assistance to submit an employment application, please email us at onboardingsupport@lids.com. A member of our Talent team will respond as soon as reasonably possible. This email address and is only for individuals seeking accommodation when applying for a career at Lids.
Req ID: 24632
Location: Corporate Office
About Our Company
Lids Sports Group is the largest licensed sports retailer in North America, selling fan and fashion-oriented headwear and apparel across the US and abroad. Operating out of Indianapolis, IN, our retail stores offer officially licensed headwear and apparel from collegiate and professional sports teams, plus top brands like Nike, New Era, Lululemon, and Mitchell & Ness. In addition to our wide assortment, we are the industry leader in on demand customization.
We currently operate 1,300+ brick and mortar locations, including specialty concept stores for the NBA, NHL, Paris Saint-Germain, and the two largest MLB franchises, via our Yankees & Dodgers Clubhouse stores. Lids have built partnerships and collaborations with iconic global brands including Marvel/Disney, Playboy, Travis Scott’s Cactus Jack, and Post Malone, creating a community where fans, fashion, and culture collide.
General Position Summary
The Communications Specialist plays a critical role in ensuring clear, consistent, and brand-aligned messaging from corporate leadership to store-level teams. This position supports top-down communication strategies that drive operational alignment, employee engagement, and execution of business initiatives across all retail locations.
Principle Duties and Responsibilities
- Strategic Message Development
- Craft clear, concise, and brand-aligned messages from corporate leadership to store-level employees.
- Translate executive initiatives into actionable, easy-to-understand communications for frontline teams.
- Use standardized templates and distribution lists to send mass communications to stores, DSMs, and regional leaders.
- Internal Communication Management
- Develop and distribute internal memos, newsletters, and updates to ensure consistent messaging across all retail locations.
- Maintain communication calendars and ensure timely delivery of key messages, especially around promotions, policy changes, and operational updates.
- Cross-Functional Collaboration
- Partner with operations, HR, marketing, and training teams to align messaging and ensure consistency across departments.
- Act as a liaison between the field and corporate office, gathering feedback and adjusting communication strategies accordingly.
- Collaborate closely with the internal French translator to ensure all communications meet Quebec language standards and are communicated in a timely manner.
- Content Creation and Editing
- Draft and edit content for internal platforms, including SOPs, training materials, and leadership updates.
- Ensure tone, clarity, and accuracy in all written communications.
Additional Principal Duties and Responsibilities
- Field Communication Support
- Provide guidance on how to communicate sensitive or urgent issues (e.g., system outages, recalls, policy enforcement).
- Support store leaders in delivering consistent messaging to their teams.
- Feedback and Reporting
- Collect and analyze feedback from the field to improve communication effectiveness.
- Track open rates, engagement, and task completion metrics to measure communication impact.
- Professional Conduct
- Support and adhere to all company policies, procedures, and guidelines.
- Ability to work varying days and hours, based on business needs.
- Perform other duties and projects as assigned.
Job Required Knowledge & Skills
- Associate degree in business or related field, plus two years relevant experience or equivalent combination of education and experience.
- A degree in Communications is an asset
- Proven ability to perform both independently with minimal supervision, as well as be a collaborative team player.
- Strong written and verbal communication skills
- Proficiency in Microsoft Suite and communication platforms (e.g., Teams, Outlook)
- Ability to manage multiple projects in a fast-paced environment
- Experience in retail operations or field communications is highly valued
- Strong interpersonal skills.
- Ability to thrive in a fast-paced work environment.
- Ability to operate a computer, as well as maneuver relative software programs.
- Sitting required for up to 100% of the daily work schedule.
- Viewing a computer screen and working on a keyboard for up to 100% of the daily work schedule.
- Ability and willingness to travel overnight for training and/or business meetings.
Preferred Job Required Knowledge & Skills
Education
Reports To
EEO Statement:
Hat World, Inc., Lids Holdings, Inc., dba Lids and subsidiaries is an Equal Opportunity Employer and is committed to complying with all federal, state, and local EEO laws. Hat World, Inc., prohibits discrimination against employees and applicants for employment based on the individual's race or color, religion or creed, national origin, alienage or citizenship status, marital status, sex, pregnancy status, age, military status, disability, or any other protected characteristic or class protected by law. Hat World, Inc. provides reasonable accommodation for disabilities in accordance with applicable laws.
Notice to Applicants:
In connection with your application, we collect information that identifies, reasonably relates to or describes you (“Personal Information”). The categories of Personal Information that we collect include your name, government issued identification number(s), email address, mailing address, other contact information, emergency contact information, employment history, educational history, criminal record, and demographic information. We collect and use those categories of Personal Information about you for human resources and other business management purposes, including identifying and evaluating you as a candidate for potential or future employment or future contract positions, recordkeeping in relation to recruiting and hiring, conducting criminal background checks as permitted by law, conducting analytics, and ensuring compliance with applicable legal requirements and Company policies.
Need accessibility assistance to apply?
Applicants who require accessibility assistance to submit an employment application, please email us at onboardingsupport@lids.com. A member of our Talent team will respond as soon as reasonably possible. This email address and is only for individuals seeking accommodation when applying for a career at Lids.
Req ID: 24632
Location: Corporate Office
Nearest Major Market: Indianapolis